Customer Service Week


Road America, alongside Federal Assist and Insure and Go, recently participated in a national event aimed to honor those who support and care for customers with the utmost professionalism. The success of a business  is centered on the satisfaction of their customers, and in return for their contribution, these individuals deserve to be honored.

Road America participated in Customer Service Week in October 2013, in two locations, Miami, Florida, and Columbus, Georgia. The Event was a weeklong celebration filled with food, prizes, and games. Each day had a new theme varying from Health Awareness Day to Throw Back Thursday and Social Friday. Every event had the same goal, to praise those that provide outstanding customer service on a daily basis.  The events of the week were designed to promote health and increase overall morale of the participant.

 Road America is passionate about encouraging healthy lifestyles for its’ workforce. Day one of Customer Service Week was a great example. Health Awareness day involved eating healthy snacks and being active, and participants were encouraged to take the stairs or walk to their destination. In an effort to support  Breast Cancer Awareness, participants were also encouraged to wear pink and bring cookies, cakes, and ribbons to sell, with the proceeds going to the charity

The week included Sports Day, giving participants a chance to support their favorite sports teams by wearing their favorite jersey or team colors. Also Throw back Thursday and Social Friday were fun ways to end the week. Participants were able to indulge in snacks, wear attire from past decades and socialize.

Road America was proud to honor its workforce by participating in this national event. The employees that serve their customers deserve to be honored for the exceptional service they provide. Customer Service week also raised awareness of the importance of great service. These individuals are a key component to making any business a success and Road America, along with other companies, was excited to show their gratitude.


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